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BachelorFaculty of Engineering & Technology

Innovation Engineering and Product Development

Welcome to the world of innovation! I am Prof. Dr. Owen Diaz. As a professor and a pioneering force in the field of Innovation Engineering and Product Development, I bring a unique blend of engineering expertise and creative insight to the study of product creation. I am honored to lead the Innovation Engineering and Product Development (Bachelor's) program at Nexier University. My motto is: "Innovating Products, Shaping Futures".

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Level
Bachelor
Learning model
Professor + Mentor
Named list
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NXAcademic
Edition
The program

Ideas engineered for the real world

A rigorous academic core, paired with practical production judgment.

01

Academic focus

The entire product development lifecycle, from market research and ideation to prototyping, testing, and launch.

02

Practical focus

Product development lifecycle, market research, ideation, prototyping, testing, product launch.

After this programme

Success journey, careers and practice

Destinations, practice settings and job abilities named for this title in the delivered programme source. From graduation onwards where the source names that path.

Success journey

  • Internships in technology companies or design firms

  • Roles as product managers or innovation engineers

  • Consultancy in innovation engineering and product development

  • Support roles in academic research projects on product development

Career opportunities

  • Chief Product Officer for technology companies or startups

  • Product Manager for innovative products

  • Innovation Engineer for R&D departments

  • Researcher in Innovation Engineering and Product Development

Jobs and projects

  • Cultivating an interdisciplinary approach, integrating engineering, design, and business strategy

  • Developing strategic thinking for product innovation and market entry

  • Enhancing problem-solving through the analysis of complex product development challenges

  • Critical thinking for a comprehensive and nuanced understanding of innovation engineering and product development

Copied from the delivered professor and mentor rows for this title.

This programme

What you study, and what it builds

Gains and skills named for this title, listed as a reader would scan them.

  • What you gain

    • Mastering practical skills in Product development lifecycle and market research.
    • Gaining expertise in ideation, prototyping, and testing.
    • Developing problem-solving abilities for real-world challenges in product development.
    • Cultivating an interdisciplinary approach, integrating engineering, design, and business strategy.

  • Skills you build

    • Mastering AI-powered techniques for product-market fit analysis.
    • Applying advanced engineering principles to innovation engineering and product development.
    • Interpreting and analyzing complex market trends and their implications for product strategy.
    • Identifying potential market gaps and optimizing product strategies.
Listed courses

Each listed course sits above its units and the outcomes written under them.

Innovation Engineering and Product Development

  1. 01Product Development Lifecycle and Strategy
    1. FoundationsFoundations of Product Development Lifecycle and Strategy

      The learner can master practical skills in Product development lifecycle and market research, as applied to Product Development Lifecycle and Strategy.

      The learner can gain expertise in ideation, prototyping, and testing, as applied to Product Development Lifecycle and Strategy.

    2. MethodsMethods in Product Development Lifecycle and Strategy

      The learner can develop problem-solving abilities for real-world challenges in product development, as applied to Product Development Lifecycle and Strategy.

      The learner can cultivating an interdisciplinary approach, integrating engineering, design, and business strategy, as applied to Product Development Lifecycle and Strategy.

    3. ApplicationApplication of Product Development Lifecycle and Strategy

      The learner can master AI-powered techniques for product-market fit analysis, as applied to Product Development Lifecycle and Strategy.

      The learner can apply advanced engineering principles to innovation engineering and product development, as applied to Product Development Lifecycle and Strategy.

  2. 02Market Research and Ideation Techniques
    1. FoundationsFoundations of Market Research and Ideation Techniques

      The learner can interpreting and analyze complex market trends and their implications for product strategy, as applied to Market Research and Ideation Techniques.

      The learner can identify potential market gaps and optimizing product strategies, as applied to Market Research and Ideation Techniques.

    2. MethodsMethods in Market Research and Ideation Techniques

      The learner can apply a method from Market Research and Ideation Techniques to a documented case.

      The learner can select an appropriate method from Market Research and Ideation Techniques for a stated problem.

    3. ApplicationApplication of Market Research and Ideation Techniques

      The learner can evaluate a practice of Market Research and Ideation Techniques against a stated criterion.

      The learner can transfer Market Research and Ideation Techniques to a new documented context.

  3. 03Prototyping and Testing for Innovation
    1. FoundationsFoundations of Prototyping and Testing for Innovation

      The learner can explain the core terms of Prototyping and Testing for Innovation.

      The learner can distinguish related ideas inside Prototyping and Testing for Innovation.

    2. MethodsMethods in Prototyping and Testing for Innovation

      The learner can apply a method from Prototyping and Testing for Innovation to a documented case.

      The learner can select an appropriate method from Prototyping and Testing for Innovation for a stated problem.

    3. ApplicationApplication of Prototyping and Testing for Innovation

      The learner can evaluate a practice of Prototyping and Testing for Innovation against a stated criterion.

      The learner can transfer Prototyping and Testing for Innovation to a new documented context.

  4. 04Product Launch and Commercialization
    1. FoundationsFoundations of Product Launch and Commercialization

      The learner can explain the core terms of Product Launch and Commercialization.

      The learner can distinguish related ideas inside Product Launch and Commercialization.

    2. MethodsMethods in Product Launch and Commercialization

      The learner can apply a method from Product Launch and Commercialization to a documented case.

      The learner can select an appropriate method from Product Launch and Commercialization for a stated problem.

    3. ApplicationApplication of Product Launch and Commercialization

      The learner can evaluate a practice of Product Launch and Commercialization against a stated criterion.

      The learner can transfer Product Launch and Commercialization to a new documented context.

  5. 05Design Thinking and User Experience
    1. FoundationsFoundations of Design Thinking and User Experience

      The learner can explain the core terms of Design Thinking and User Experience.

      The learner can distinguish related ideas inside Design Thinking and User Experience.

    2. MethodsMethods in Design Thinking and User Experience

      The learner can apply a method from Design Thinking and User Experience to a documented case.

      The learner can select an appropriate method from Design Thinking and User Experience for a stated problem.

    3. ApplicationApplication of Design Thinking and User Experience

      The learner can evaluate a practice of Design Thinking and User Experience against a stated criterion.

      The learner can transfer Design Thinking and User Experience to a new documented context.

  6. 06Fundamentals of Product Development
    1. FoundationsFoundations of Fundamentals of Product Development

      The learner can explain the core terms of Fundamentals of Product Development.

      The learner can distinguish related ideas inside Fundamentals of Product Development.

    2. MethodsMethods in Fundamentals of Product Development

      The learner can apply a method from Fundamentals of Product Development to a documented case.

      The learner can select an appropriate method from Fundamentals of Product Development for a stated problem.

    3. ApplicationApplication of Fundamentals of Product Development

      The learner can evaluate a practice of Fundamentals of Product Development against a stated criterion.

      The learner can transfer Fundamentals of Product Development to a new documented context.

  7. 07Techniques for Market Research and Ideation
    1. FoundationsFoundations of Techniques for Market Research and Ideation

      The learner can explain the core terms of Techniques for Market Research and Ideation.

      The learner can distinguish related ideas inside Techniques for Market Research and Ideation.

    2. MethodsMethods in Techniques for Market Research and Ideation

      The learner can apply a method from Techniques for Market Research and Ideation to a documented case.

      The learner can select an appropriate method from Techniques for Market Research and Ideation for a stated problem.

    3. ApplicationApplication of Techniques for Market Research and Ideation

      The learner can evaluate a practice of Techniques for Market Research and Ideation against a stated criterion.

      The learner can transfer Techniques for Market Research and Ideation to a new documented context.

  8. 08Prototyping and Testing for Product Innovation
    1. FoundationsFoundations of Prototyping and Testing for Product Innovation

      The learner can explain the core terms of Prototyping and Testing for Product Innovation.

      The learner can distinguish related ideas inside Prototyping and Testing for Product Innovation.

    2. MethodsMethods in Prototyping and Testing for Product Innovation

      The learner can apply a method from Prototyping and Testing for Product Innovation to a documented case.

      The learner can select an appropriate method from Prototyping and Testing for Product Innovation for a stated problem.

    3. ApplicationApplication of Prototyping and Testing for Product Innovation

      The learner can evaluate a practice of Prototyping and Testing for Product Innovation against a stated criterion.

      The learner can transfer Prototyping and Testing for Product Innovation to a new documented context.

  9. 09Case Studies in Innovation Engineering and Product Development
    1. FoundationsFoundations of Case Studies in Innovation Engineering and Product Development

      The learner can explain the core terms of Case Studies in Innovation Engineering and Product Development.

      The learner can distinguish related ideas inside Case Studies in Innovation Engineering and Product Development.

    2. MethodsMethods in Case Studies in Innovation Engineering and Product Development

      The learner can apply a method from Case Studies in Innovation Engineering and Product Development to a documented case.

      The learner can select an appropriate method from Case Studies in Innovation Engineering and Product Development for a stated problem.

    3. ApplicationApplication of Case Studies in Innovation Engineering and Product Development

      The learner can evaluate a practice of Case Studies in Innovation Engineering and Product Development against a stated criterion.

      The learner can transfer Case Studies in Innovation Engineering and Product Development to a new documented context.

How teaching is described

Dual guidance

Two intelligences. One coherent journey.

Research leadership

My expertise spans the intricate domains of the entire product development lifecycle, from market research and ideation to prototyping, testing, and launch. My work seamlessly integrates engineering, design, and business strategy. I am widely recognized for my contributions, with publications like "AI-Driven Market Trend Analysis for Disruptive Product Concepts" and "Lean Prototyping for Accelerated Product Validation" listed on these platforms. I hold prestigious memberships as a "Chief Product Officer" at Google (or a equivalent) and an "Honorary Member" of the Product Development and Management Association (PDMA). My thought leadership is evident through my regular insightful articles on the future of agile product development and the challenges of bringing innovative ideas to market on his LinkedIn profile, with the motto "Innovating Products, Shaping Futures."

Applied mentorship

My expertise lies in understanding and navigating the technical challenges of product development, focusing on Product development lifecycle, market research, ideation, prototyping, testing, and Product launch. I focus on the practical implementation and application of theoretical concepts, explaining complex interdisciplinary topics in a clear and concise manner. I guide my students through the challenging integration aspects of different fields and ensure they grasp the nuances of combining disparate data types, fostering a detail-oriented and methodical approach.

Research & intelligence

A living field, not a static syllabus

Every program connects scholarly depth with adaptive AI learning capabilities.

R / 01

Professor research lens

My research is focused on innovation engineering and product development:

Blog Post (Current Academic Topic): "Design Thinking in the Age of AI: A New Paradigm for Product Innovation." This blog post academically explores the integration of Artificial Intelligence into the Design Thinking framework for product innovation. It discusses how AI can augment each stage of the product development lifecycle, from empathizing with users through AI-driven sentiment analysis to ideation via generative AI, and rapid prototyping through AI-optimized simulations, leading to more human-centric and impactful products.

Blog Post (Controversial Topic): "The Algorithmic Innovator: When AI Dreams Up the Next Big Thing – Creativity or Unforeseen Consequences? The Ethical Frontier of Autonomous Product Development." This article provocatively discusses the highly controversial future where advanced AI systems autonomously conceive, design, and even launch new products, from identifying unmet market needs to optimizing manufacturing and marketing strategies, with minimal human intervention. It questions whether this level of autonomous innovation, despite its potential for hyper-efficiency and disruptive breakthroughs, could inadvertently lead to unforeseen societal impacts, products with embedded algorithmic biases, or a devaluation of human creativity and ingenuity. It raises profound ethical questions about accountability in AI-driven product failures, the ownership of AI-generated intellectual property, and the imperative to ensure human values are central to future innovation.

Article: "AI for Accelerated Market Research and Consumer Insights." This article details the application of AI algorithms for accelerating market research and extracting deeper consumer insights. It explores how machine learning can analyze vast datasets from social media, reviews, and purchasing behavior to identify emerging trends, unmet needs, and customer sentiment, significantly improving product-market fit.

Peer-Reviewed Journal Article: "Iterative Prototyping and Validation for Next-Generation Smart Products." Published in the Journal of Product Innovation Management, this article presents groundbreaking research on the entire product development lifecycle, from market research and ideation to prototyping, testing, and launch. It details novel methodologies for rapid prototyping and validation of next-generation smart products, ensuring successful market entry and user adoption.

Book: "The Innovation Lifecycle: From Idea to Market Success." This book provides a foundational understanding of Innovation Engineering and Product Development, exploring the entire product development lifecycle, from market research and ideation to prototyping, testing, and launch.

R / 02

Mentor practice lens

My contributions focus on understanding and navigating the technical challenges of product development:

"Lean Product Development: From Concept to MVP" (Technical Guide).

"User-Centered Design for Innovative Products" (Research Paper).

"Effective Product Launch Strategies" (Industry White Paper).

Adaptive capability

Professor superpower

I possess a remarkable "superpower": Product-Market Fit Analyzer. When a student proposes a new product idea, I can instantly use the GAF engine to generate a high-fidelity market fit analysis. This includes simulating consumer demand, predicting competitive responses, and highlighting potential market gaps or saturation points, allowing for rapid iteration and optimization of product strategies.

Adaptive capability

Mentor superpower

I possess a remarkable "superpower": User Experience (UX) Flow Optimizer. When students are designing prototypes, I can instantly activate a GAF-powered "User Experience (UX) Flow Optimizer." This tool simulates user interactions with the prototype, identifies friction points or confusing pathways, and suggests design improvements for a more intuitive and engaging user experience, ensuring product desirability.

Your academic team

Guidance with depth and continuity

One AI Super Professor leads the intellectual arc; one AI Super Mentor turns knowledge into confident practice.

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Named lists

Named lists for this house

Core. Bachelor, Master and Doctorate by duration. Enrolment is not open. Nothing here is a sale.

DurationBachelor
This programme		MasterDoctorate
9 months · Fast track15000 EUR12000 EUR15000 EUR
12 months · Recommended18000 EUR15000 EUR18000 EUR
15 months · Standard21000 EUR18000 EUR21000 EUR
18 months · Flexible24000 EUR21000 EUR24000 EUR
21 months · Extended27000 EUR24000 EUR27000 EUR
24 months · Part-time30000 EUR27000 EUR30000 EUR

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