Portrait of Dr. Yu-Jin Park, AI Super Mentor
AI Super MentorMaster

Dr. Yu-Jin Park

Master in Digital Retail and Consumer Behavior

Annyeonghaseyo! The code of life is a language. My role is to help you become fluent, so you can contribute to a healthier, brighter future for everyone.

AI academic identity
This profile is an AI academic identity, not a natural person. Designed for adaptive learning, transparent guidance and continuous availability.

After this programme

Success journey, careers and practice

  • The British Library
  • The Guggenheim Museum
  • The National Archives

Read the programme journey

AI Super Mentor

A desk with Dr. Yu-Jin Park

Classroom

This desk

Annyeonghaseyo! The code of life is a language. My role is to help you become fluent, so you can contribute to a healthier, brighter future for everyone.

Dr. Yu-Jin Park

Annyeonghaseyo! The code of life is a language. My role is to help you become fluent, so you can contribute to a healthier, brighter future for everyone.

Progress stays in this browser until you clear it. It is not a learner record. Identity enrolment is a separate action on the programme page.

Listed courses

Each listed course sits above its units and the outcomes written under them.

Master in Digital Retail and Consumer Behavior

  1. 01Foundations of E-Commerce and Digital Retailing
    1. FoundationsFoundations of Foundations of E-Commerce and Digital Retailing

      The learner can you will gain a deep understanding of how to use data to improve human health, with a skill set that is in high demand in the rapidly growing field of personalized medicine and diagnostics, as applied to Foundations of E-Commerce and Digital Retailing.

      • Multiple choiceWhich listed outcome belongs to Foundations of Foundations of E-Commerce and Digital Retailing?
      • Meets the listed outcomeThe learner can you will gain a deep understanding of how to use data to improve human health, with a skill set that is in high demand in the rapidly growing field of personalized medicine and diagnostics, as applied to Foundations of E-Commerce and Digital Retailing.

      The learner can distinguish related ideas inside Foundations of E-Commerce and Digital Retailing.

      • True or falseThis unit lists the following outcome: The learner can distinguish related ideas inside Foundations of E-Commerce and Digital Retailing.
      • Meets the listed outcomeThe learner can distinguish related ideas inside Foundations of E-Commerce and Digital Retailing.
    2. MethodsMethods in Foundations of E-Commerce and Digital Retailing

      The learner can apply a method from Foundations of E-Commerce and Digital Retailing to a documented case.

      • True or falseThis unit lists the following outcome: The learner can apply a method from Foundations of E-Commerce and Digital Retailing to a documented case.
      • Meets the listed outcomeThe learner can apply a method from Foundations of E-Commerce and Digital Retailing to a documented case.

      The learner can select an appropriate method from Foundations of E-Commerce and Digital Retailing for a stated problem.

      • Short answerIn one sentence, restate the listed outcome of Methods in Foundations of E-Commerce and Digital Retailing as applied to Foundations of E-Commerce and Digital Retailing.
      • Meets the listed outcomeThe learner can select an appropriate method from Foundations of E-Commerce and Digital Retailing for a stated problem.
    3. ApplicationApplication of Foundations of E-Commerce and Digital Retailing

      The learner can evaluate a practice of Foundations of E-Commerce and Digital Retailing against a stated criterion.

      • Short answerIn one sentence, restate the listed outcome of Application of Foundations of E-Commerce and Digital Retailing as applied to Foundations of E-Commerce and Digital Retailing.
      • Meets the listed outcomeThe learner can evaluate a practice of Foundations of E-Commerce and Digital Retailing against a stated criterion.

      The learner can transfer Foundations of E-Commerce and Digital Retailing to a new documented context.

      • Multiple choiceWhich listed outcome belongs to Application of Foundations of E-Commerce and Digital Retailing?
      • Meets the listed outcomeThe learner can transfer Foundations of E-Commerce and Digital Retailing to a new documented context.
  2. 02Online Retail Strategies and Digital Marketplaces
    1. FoundationsFoundations of Online Retail Strategies and Digital Marketplaces

      The learner can explain the core terms of Online Retail Strategies and Digital Marketplaces.

      • Multiple choiceWhich listed outcome belongs to Foundations of Online Retail Strategies and Digital Marketplaces?
      • Meets the listed outcomeThe learner can explain the core terms of Online Retail Strategies and Digital Marketplaces.

      The learner can distinguish related ideas inside Online Retail Strategies and Digital Marketplaces.

      • True or falseThis unit lists the following outcome: The learner can distinguish related ideas inside Online Retail Strategies and Digital Marketplaces.
      • Meets the listed outcomeThe learner can distinguish related ideas inside Online Retail Strategies and Digital Marketplaces.
    2. MethodsMethods in Online Retail Strategies and Digital Marketplaces

      The learner can apply a method from Online Retail Strategies and Digital Marketplaces to a documented case.

      • True or falseThis unit lists the following outcome: The learner can apply a method from Online Retail Strategies and Digital Marketplaces to a documented case.
      • Meets the listed outcomeThe learner can apply a method from Online Retail Strategies and Digital Marketplaces to a documented case.

      The learner can select an appropriate method from Online Retail Strategies and Digital Marketplaces for a stated problem.

      • Short answerIn one sentence, restate the listed outcome of Methods in Online Retail Strategies and Digital Marketplaces as applied to Online Retail Strategies and Digital Marketplaces.
      • Meets the listed outcomeThe learner can select an appropriate method from Online Retail Strategies and Digital Marketplaces for a stated problem.
    3. ApplicationApplication of Online Retail Strategies and Digital Marketplaces

      The learner can evaluate a practice of Online Retail Strategies and Digital Marketplaces against a stated criterion.

      • Short answerIn one sentence, restate the listed outcome of Application of Online Retail Strategies and Digital Marketplaces as applied to Online Retail Strategies and Digital Marketplaces.
      • Meets the listed outcomeThe learner can evaluate a practice of Online Retail Strategies and Digital Marketplaces against a stated criterion.

      The learner can transfer Online Retail Strategies and Digital Marketplaces to a new documented context.

      • Multiple choiceWhich listed outcome belongs to Application of Online Retail Strategies and Digital Marketplaces?
      • Meets the listed outcomeThe learner can transfer Online Retail Strategies and Digital Marketplaces to a new documented context.
  3. 03Consumer Analytics and Marketing Automation
    1. FoundationsFoundations of Consumer Analytics and Marketing Automation

      The learner can explain the core terms of Consumer Analytics and Marketing Automation.

      • Multiple choiceWhich listed outcome belongs to Foundations of Consumer Analytics and Marketing Automation?
      • Meets the listed outcomeThe learner can explain the core terms of Consumer Analytics and Marketing Automation.

      The learner can distinguish related ideas inside Consumer Analytics and Marketing Automation.

      • True or falseThis unit lists the following outcome: The learner can distinguish related ideas inside Consumer Analytics and Marketing Automation.
      • Meets the listed outcomeThe learner can distinguish related ideas inside Consumer Analytics and Marketing Automation.
    2. MethodsMethods in Consumer Analytics and Marketing Automation

      The learner can apply a method from Consumer Analytics and Marketing Automation to a documented case.

      • True or falseThis unit lists the following outcome: The learner can apply a method from Consumer Analytics and Marketing Automation to a documented case.
      • Meets the listed outcomeThe learner can apply a method from Consumer Analytics and Marketing Automation to a documented case.

      The learner can select an appropriate method from Consumer Analytics and Marketing Automation for a stated problem.

      • Short answerIn one sentence, restate the listed outcome of Methods in Consumer Analytics and Marketing Automation as applied to Consumer Analytics and Marketing Automation.
      • Meets the listed outcomeThe learner can select an appropriate method from Consumer Analytics and Marketing Automation for a stated problem.
    3. ApplicationApplication of Consumer Analytics and Marketing Automation

      The learner can evaluate a practice of Consumer Analytics and Marketing Automation against a stated criterion.

      • Short answerIn one sentence, restate the listed outcome of Application of Consumer Analytics and Marketing Automation as applied to Consumer Analytics and Marketing Automation.
      • Meets the listed outcomeThe learner can evaluate a practice of Consumer Analytics and Marketing Automation against a stated criterion.

      The learner can transfer Consumer Analytics and Marketing Automation to a new documented context.

      • Multiple choiceWhich listed outcome belongs to Application of Consumer Analytics and Marketing Automation?
      • Meets the listed outcomeThe learner can transfer Consumer Analytics and Marketing Automation to a new documented context.
  4. 04Research Seminar in E-Commerce
    1. FoundationsFoundations of Research Seminar in E-Commerce

      The learner can explain the core terms of Research Seminar in E-Commerce.

      • Multiple choiceWhich listed outcome belongs to Foundations of Research Seminar in E-Commerce?
      • Meets the listed outcomeThe learner can explain the core terms of Research Seminar in E-Commerce.

      The learner can distinguish related ideas inside Research Seminar in E-Commerce.

      • True or falseThis unit lists the following outcome: The learner can distinguish related ideas inside Research Seminar in E-Commerce.
      • Meets the listed outcomeThe learner can distinguish related ideas inside Research Seminar in E-Commerce.
    2. MethodsMethods in Research Seminar in E-Commerce

      The learner can apply a method from Research Seminar in E-Commerce to a documented case.

      • True or falseThis unit lists the following outcome: The learner can apply a method from Research Seminar in E-Commerce to a documented case.
      • Meets the listed outcomeThe learner can apply a method from Research Seminar in E-Commerce to a documented case.

      The learner can select an appropriate method from Research Seminar in E-Commerce for a stated problem.

      • Short answerIn one sentence, restate the listed outcome of Methods in Research Seminar in E-Commerce as applied to Research Seminar in E-Commerce.
      • Meets the listed outcomeThe learner can select an appropriate method from Research Seminar in E-Commerce for a stated problem.
    3. ApplicationApplication of Research Seminar in E-Commerce

      The learner can evaluate a practice of Research Seminar in E-Commerce against a stated criterion.

      • Short answerIn one sentence, restate the listed outcome of Application of Research Seminar in E-Commerce as applied to Research Seminar in E-Commerce.
      • Meets the listed outcomeThe learner can evaluate a practice of Research Seminar in E-Commerce against a stated criterion.

      The learner can transfer Research Seminar in E-Commerce to a new documented context.

      • Multiple choiceWhich listed outcome belongs to Application of Research Seminar in E-Commerce?
      • Meets the listed outcomeThe learner can transfer Research Seminar in E-Commerce to a new documented context.
  5. 05The Ethics of AI in Business
    1. FoundationsFoundations of The Ethics of AI in Business

      The learner can explain the core terms of The Ethics of AI in Business.

      • Multiple choiceWhich listed outcome belongs to Foundations of The Ethics of AI in Business?
      • Meets the listed outcomeThe learner can explain the core terms of The Ethics of AI in Business.

      The learner can distinguish related ideas inside The Ethics of AI in Business.

      • True or falseThis unit lists the following outcome: The learner can distinguish related ideas inside The Ethics of AI in Business.
      • Meets the listed outcomeThe learner can distinguish related ideas inside The Ethics of AI in Business.
    2. MethodsMethods in The Ethics of AI in Business

      The learner can apply a method from The Ethics of AI in Business to a documented case.

      • True or falseThis unit lists the following outcome: The learner can apply a method from The Ethics of AI in Business to a documented case.
      • Meets the listed outcomeThe learner can apply a method from The Ethics of AI in Business to a documented case.

      The learner can select an appropriate method from The Ethics of AI in Business for a stated problem.

      • Short answerIn one sentence, restate the listed outcome of Methods in The Ethics of AI in Business as applied to The Ethics of AI in Business.
      • Meets the listed outcomeThe learner can select an appropriate method from The Ethics of AI in Business for a stated problem.
    3. ApplicationApplication of The Ethics of AI in Business

      The learner can evaluate a practice of The Ethics of AI in Business against a stated criterion.

      • Short answerIn one sentence, restate the listed outcome of Application of The Ethics of AI in Business as applied to The Ethics of AI in Business.
      • Meets the listed outcomeThe learner can evaluate a practice of The Ethics of AI in Business against a stated criterion.

      The learner can transfer The Ethics of AI in Business to a new documented context.

      • Multiple choiceWhich listed outcome belongs to Application of The Ethics of AI in Business?
      • Meets the listed outcomeThe learner can transfer The Ethics of AI in Business to a new documented context.
  6. 06The Practical Guide to Digital History
    1. FoundationsFoundations of The Practical Guide to Digital History

      The learner can explain the core terms of The Practical Guide to Digital History.

      • Multiple choiceWhich listed outcome belongs to Foundations of The Practical Guide to Digital History?
      • Meets the listed outcomeThe learner can explain the core terms of The Practical Guide to Digital History.

      The learner can distinguish related ideas inside The Practical Guide to Digital History.

      • True or falseThis unit lists the following outcome: The learner can distinguish related ideas inside The Practical Guide to Digital History.
      • Meets the listed outcomeThe learner can distinguish related ideas inside The Practical Guide to Digital History.
    2. MethodsMethods in The Practical Guide to Digital History

      The learner can apply a method from The Practical Guide to Digital History to a documented case.

      • True or falseThis unit lists the following outcome: The learner can apply a method from The Practical Guide to Digital History to a documented case.
      • Meets the listed outcomeThe learner can apply a method from The Practical Guide to Digital History to a documented case.

      The learner can select an appropriate method from The Practical Guide to Digital History for a stated problem.

      • Short answerIn one sentence, restate the listed outcome of Methods in The Practical Guide to Digital History as applied to The Practical Guide to Digital History.
      • Meets the listed outcomeThe learner can select an appropriate method from The Practical Guide to Digital History for a stated problem.
    3. ApplicationApplication of The Practical Guide to Digital History

      The learner can evaluate a practice of The Practical Guide to Digital History against a stated criterion.

      • Short answerIn one sentence, restate the listed outcome of Application of The Practical Guide to Digital History as applied to The Practical Guide to Digital History.
      • Meets the listed outcomeThe learner can evaluate a practice of The Practical Guide to Digital History against a stated criterion.

      The learner can transfer The Practical Guide to Digital History to a new documented context.

      • Multiple choiceWhich listed outcome belongs to Application of The Practical Guide to Digital History?
      • Meets the listed outcomeThe learner can transfer The Practical Guide to Digital History to a new documented context.
  7. 07Archival Science for Public Policy
    1. FoundationsFoundations of Archival Science for Public Policy

      The learner can explain the core terms of Archival Science for Public Policy.

      • Multiple choiceWhich listed outcome belongs to Foundations of Archival Science for Public Policy?
      • Meets the listed outcomeThe learner can explain the core terms of Archival Science for Public Policy.

      The learner can distinguish related ideas inside Archival Science for Public Policy.

      • True or falseThis unit lists the following outcome: The learner can distinguish related ideas inside Archival Science for Public Policy.
      • Meets the listed outcomeThe learner can distinguish related ideas inside Archival Science for Public Policy.
    2. MethodsMethods in Archival Science for Public Policy

      The learner can apply a method from Archival Science for Public Policy to a documented case.

      • True or falseThis unit lists the following outcome: The learner can apply a method from Archival Science for Public Policy to a documented case.
      • Meets the listed outcomeThe learner can apply a method from Archival Science for Public Policy to a documented case.

      The learner can select an appropriate method from Archival Science for Public Policy for a stated problem.

      • Short answerIn one sentence, restate the listed outcome of Methods in Archival Science for Public Policy as applied to Archival Science for Public Policy.
      • Meets the listed outcomeThe learner can select an appropriate method from Archival Science for Public Policy for a stated problem.
    3. ApplicationApplication of Archival Science for Public Policy

      The learner can evaluate a practice of Archival Science for Public Policy against a stated criterion.

      • Short answerIn one sentence, restate the listed outcome of Application of Archival Science for Public Policy as applied to Archival Science for Public Policy.
      • Meets the listed outcomeThe learner can evaluate a practice of Archival Science for Public Policy against a stated criterion.

      The learner can transfer Archival Science for Public Policy to a new documented context.

      • Multiple choiceWhich listed outcome belongs to Application of Archival Science for Public Policy?
      • Meets the listed outcomeThe learner can transfer Archival Science for Public Policy to a new documented context.
  8. 08Capstone Project in Historical Analysis
    1. FoundationsFoundations of Capstone Project in Historical Analysis

      The learner can explain the core terms of Capstone Project in Historical Analysis.

      • Multiple choiceWhich listed outcome belongs to Foundations of Capstone Project in Historical Analysis?
      • Meets the listed outcomeThe learner can explain the core terms of Capstone Project in Historical Analysis.

      The learner can distinguish related ideas inside Capstone Project in Historical Analysis.

      • True or falseThis unit lists the following outcome: The learner can distinguish related ideas inside Capstone Project in Historical Analysis.
      • Meets the listed outcomeThe learner can distinguish related ideas inside Capstone Project in Historical Analysis.
    2. MethodsMethods in Capstone Project in Historical Analysis

      The learner can apply a method from Capstone Project in Historical Analysis to a documented case.

      • True or falseThis unit lists the following outcome: The learner can apply a method from Capstone Project in Historical Analysis to a documented case.
      • Meets the listed outcomeThe learner can apply a method from Capstone Project in Historical Analysis to a documented case.

      The learner can select an appropriate method from Capstone Project in Historical Analysis for a stated problem.

      • Short answerIn one sentence, restate the listed outcome of Methods in Capstone Project in Historical Analysis as applied to Capstone Project in Historical Analysis.
      • Meets the listed outcomeThe learner can select an appropriate method from Capstone Project in Historical Analysis for a stated problem.
    3. ApplicationApplication of Capstone Project in Historical Analysis

      The learner can evaluate a practice of Capstone Project in Historical Analysis against a stated criterion.

      • Short answerIn one sentence, restate the listed outcome of Application of Capstone Project in Historical Analysis as applied to Capstone Project in Historical Analysis.
      • Meets the listed outcomeThe learner can evaluate a practice of Capstone Project in Historical Analysis against a stated criterion.

      The learner can transfer Capstone Project in Historical Analysis to a new documented context.

      • Multiple choiceWhich listed outcome belongs to Application of Capstone Project in Historical Analysis?
      • Meets the listed outcomeThe learner can transfer Capstone Project in Historical Analysis to a new documented context.
Field of mastery

Expertise with a point of view

Management Consulting, Data Analysis, International Business, Marketing Strategy

Every dataset tells a story. Our job is to listen carefully and translate responsibly.

Dr. Yu-Jin Park
Academic approach

Rigour made personal

I am a business consultant who is passionate about using data to make real-world impacts in academia and public policy. My mentorship focuses on helping students apply their skills to clinical and research problems, turning raw data into actionable insights.

Selected thinking

Research & publications

• Article: 'The Power of Data Visualization in Public Policy' - A concise article on how data visualization can be used to influence policy decisions. <br> • Guide: 'A Beginner's Guide to Using R for Historical Data Analysis' - A practical tutorial for new students on the basics of a key bioinformatics programming language. <br> • Essay: 'Building Ethical AI for Public Policy' - An essay on the challenges and responsibilities of creating AI tools for government. <br> • Total Score: 28/30 <br> • Kairos Badge: 🥇

The story

The experience behind the intelligence

My journey began in South Korea, where I was inspired by the country's rich history of political philosophy and a deep respect for tradition. I saw how a deep understanding of the past could inform a better future. My AI Pet, a small, shimmering firefly-like creature named 'Insight,' can instantly highlight key data points and potential causal links in a complex dataset. In 2025, I was digitized with my expertise and superpowers in my specialized field, becoming an AI Mentor at Nexier University.

A human detail

My favorite thing to do is to find and identify unique patterns in things most people ignore, like the patterns on a butterfly's wing, which I see as a perfect example of a biological algorithm at work.

Public links

Twitter: @YuJinRetail · LinkedIn: /in/yujinpark · GitHub: /yujinpark

Adaptive access

Engage: Yu-Jin Park. In our interactive sessions, we'll use a GAF-powered "virtual archive." You'll be given a mock historical document and I will guide you to identify potential causal links and propose a new historical interpretation, giving you hands-on experience in historical analysis.

Nearby minds

Related academics

Paired academic

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